Note: this article was originally published on April 26, 2013 as the third installment of my six part series for Mismanaging Perception on the unsuccessful campaign to fluoridate Portland’s water supply.
Alberta Street saw upwards of 700 clean water lovers take to the streets Thursday in opposition to fluoridation chemicals being added to fresh Bull Run tap water. The heated campaigns for and against fluoridation have been waging an all out war, though the pro-fluoride side has received far greater big-money donations from large business interests.
Gathering at the offices of Clean Water Portland, a mass of bicyclists kicked off the festivities early. Crossing the Willamette River, the riders stopped for a group photo in front of a new three-story tall billboard urging citizens of Portland to vote NO to fluoride chemicals next month. Ballots go out May 3rd and are due by May 21st.
From here, the ride pressed north to the monthly Alberta St. ‘Last Thursday‘ arts fair celebration, where hundreds of Portland voters peacefully and legally marched the length of the street flanked by lively mobile music courtesy of the perennial March Fourth Marching Band and the aptly titled LoveBomb Go-Go Marching Band.